We're intrigued at the idea of introducing "healthier snacking" to the dog food category with Pupchips, a "better for your dog" brand.  It's the idea of letting your dog have a snack when you do, without spoiling their "supper."  Most current dog treats only allow the dog one small piece.  It doesn't really feel big enough to be a snack.  Pupchips provides a great opportunity to let your dog have a substantial snack that is more appropriate than most treats today.

The wild is preservative free and so are we. Pupchips are natural and organic snacks with just a pure single ingredient, guilt not included.